Podcast MOT: A Podcast Audit for Podcasters and Brands
Led by podcast people, not theory
Founded in 2023, Podomedy is a UK comedy podcast network working across podcast production, brand strategy, commercial content and audience development. Home to award-winning podcasts from funny creators and bold brands. From the first laugh to the last word, we understand funny podcasts as audience magnets, not just audio and video files.
What is a podcast MOT?
A podcast audit is a structured review of a show’s concept, format, audio quality, packaging, discoverability, audience journey and commercial potential.
What is a podcast MOT?
It is for independent podcasters, brands, agencies and marketing teams who want an external review of what is working, what is not, and what to improve next.
What's really in a podcast MOT?
It can include episode listening, format review, artwork and metadata review, audio feedback, social review, audience journey analysis and commercial recommendations.
Your podcast MOT explained
Get a practical review for podcasters and brands who want to know what's working, what's holding them back and where the biggest opportunities are.
Pricing
MOT Essentials
- Review of 2 episodes
- Show page, artwork and metadata review
- 3-4 page Written report card
- 45-minute follow up call
- Prioritised action list
£295
MOT Growth
- 4–6 episodes reviewed
- Platform and metadata audit
- Artwork, title and description feedback
- Format and listener promise review
- Discovery, social and video review
- Commercial opportunity scan
- 8–12 page written report
- 30-day action plan
- 60–90 minute call
£750
Brand MOT
- Multi-stakeholder interviews
- Competitor benchmarking
- Multi-show/network review
- Internal comms podcast
- Customer/audience research
- Launch or Relaunch plan
- Board-level presentation